What is Treasury?

Kyriba is a cloud-native treasury and finance platform that sits at the intersection of corporate finance operations and intelligent automation. Rather than patching together spreadsheets and legacy systems, Kyriba consolidates cash management, liquidity forecasting, and working capital visibility into a single operating system for finance teams. Think of it as the command center for CFOs who are tired of fragmented data and manual workflows. The platform handles everything from multi-currency cash positioning to FX hedging and supply chain financing, all orchestrated through APIs that plug into banks and accounting systems. It's built for mid-market to enterprise companies that move serious money across borders and need to know exactly where every dollar sits at any given moment. Kyriba doesn't try to be a banker or a startup darling—it's an industrial-grade tool that speaks the language of corporate treasurers. In the European treasury space, Kyriba competes with legacy software vendors but with a modern cloud architecture that actually scales. It's the kind of platform that gets adopted quietly but becomes mission-critical once companies realize how much time their finance teams get back. The market for treasury automation remains sticky and consolidating, but Kyriba has built a defensible position by solving the unglamorous but essential work of helping large corporations optimize their balance sheets and reduce financial risk.

ION Group is a sprawling financial software empire that has quietly become one of Europe's most comprehensive infrastructure plays. The company operates across trading, risk management, and post-trade processing—the unsexy but absolutely critical backbone that powers global capital markets. Unlike flashy fintech startups chasing consumer adoption, ION builds the invisible plumbing that institutional traders, hedge funds, and investment banks depend on every single day. Its portfolio spans front-office platforms, market data aggregation, clearing and settlement systems, and regulatory reporting tools. ION serves as a counterweight to the purely consumer-focused fintech narrative, proving there's enormous value in solving problems for professionals who move billions. The company's strength lies in its ability to connect disparate financial systems, providing what amounts to a unified operating system for institutional finance. For European financial institutions, ION represents a trusted partner in an increasingly complex regulatory landscape, offering solutions that integrate seamlessly with legacy infrastructure while modernizing workflows. Its acquisition-driven growth strategy—picking up niche specialists and consolidating them into a cohesive platform—mirrors the broader consolidation happening across enterprise fintech. ION's market position underscores a fundamental truth about fintech: the biggest opportunities often lie in B2B infrastructure rather than consumer apps.

Long before Wise existed, there was a generation of UK companies serving the British expatriate community with foreign exchange services that were better than what banks offered, even if they still required phone calls and forms. Currencies Direct was founded in London in 1996 — making it ancient by fintech standards — and built one of the longest-running international payment businesses in Europe by serving exactly that market. Its core customer base has historically been British expatriates buying property abroad, sending pensions overseas, and managing the cross-border financial complexity of living in one country with assets and obligations in another. The company has evolved with the digital era, building online platforms while maintaining the relationship-based service model that its core customers valued — and continue to value, even as younger demographics have moved to app-based alternatives. Currencies Direct has expanded into broader international payment services for SMEs and individuals, processing billions in cross-border transfers annually. In the UK FX landscape, Currencies Direct represents the established alternative — older, more relationship-driven, and serving customer segments that the venture-backed fintechs sometimes overlook in their focus on digital-native users. Three decades of FX service is not nothing.

Kantox sits at the intersection of corporate finance and fintech, solving a problem that has plagued treasurers and CFOs for decades: the cost and complexity of managing foreign exchange. Rather than forcing companies through the byzantine world of traditional banks or crude hedging tools, Kantox built a platform that lets businesses buy and sell currency with transparency, speed, and intelligence. The platform aggregates liquidity from multiple sources—banks, non-bank liquidity providers, and peer matching—and surfaces the best rates in real time. No more vendor lock-in, no more opaque spreads, no more waiting. A mid-market company can execute a multi-million euro FX trade in minutes, seeing exactly what they're paying and why. What sets Kantox apart in a crowded treasury tech space is its refusal to abstract away the mechanics. The platform shows you the market, then lets you trade. It's designed for finance professionals who know what they're doing and want control back from intermediaries. The company has built serious depth in emerging markets and supply chain currencies, which most legacy providers still treat as afterthoughts. Kantox represents a broader shift in European fintech: the recognition that some of the most valuable problems live in the unglamorous corners of corporate finance, where even small improvements in execution cost save companies millions annually. In that sense, it's doing for FX what more visible fintechs have done for payments—stripping away friction and opacity from a process that should have been digital decades ago.

International money transfers and travel money used to be one of the most opaque and most expensive parts of consumer banking — bank exchange rates that included undisclosed margins, fees layered on fees, and a deliberate obscurity about how much consumers were actually paying to convert one currency to another. FairFX was founded in London in 2007 to bring transparency and competitive pricing to that market. Its multi-currency prepaid card and money transfer service let consumers and businesses lock in exchange rates and access foreign currency at significantly better rates than high street banks offered. The company expanded across consumer and business segments, building a particular following among UK consumers travelling internationally and SMEs making cross-border payments. FairFX became part of Equals Group, broadening into a wider international payments and corporate FX platform serving both retail and B2B customers. In the European consumer FX market, where Wise and Revolut have built dominant positions through better products and clearer pricing, FairFX represented an earlier wave of disruption — companies that proved consumers would switch from banks for FX if the alternative was meaningfully better. That proof of concept paved the way for the larger fintechs that followed.

Pleo is a Danish spend management platform that hands employees a company card and removes the expense report from the equation entirely. It was founded in Copenhagen in 2015 by Jeppe Rindom and Niccolo Perra, both early employees at Tradeshift — where Rindom was CFO and lived the problem daily. Their observation was simple: consumer payments had gone frictionless while business payments were still stranded in paper receipts and month-end spreadsheet reconciliation. The mechanic is straightforward. Employees get physical or virtual Mastercards with limits set by finance. When they buy something, the app prompts them to photograph the receipt on the spot, categorises the transaction automatically, and pushes it through to the accounting system. The claim form, the reimbursement cycle, and the shoebox of receipts all disappear — and finance sees spending as it happens rather than three weeks after the fact. The platform has since grown well beyond cards. Pleo now handles supplier invoices end to end — capture, approval, payment, and bookkeeping — alongside reimbursements for out-of-pocket spend and integrations with accounting tools including Xero and QuickBooks, with credit lines and payroll on the roadmap. It serves more than 40,000 businesses across 16 European countries, employs around 950 people, and runs offices in Copenhagen, London, Berlin, Stockholm, Madrid, Lisbon, Paris, Amsterdam, and Chennai. Pleo has raised roughly $434 million across nine rounds from investors including Kinnevik, Creandum, Bain Capital Ventures, and Thrive Capital. It reached a $4.7 billion valuation in December 2021, following a $150 million Series C that made it a unicorn earlier that year — a peak-era mark that has not been publicly revisited since. Its competitive set is the European spend management cohort: Spendesk, Payhawk, and Moss, with SAP Concur as the incumbent it was built to displace.