Alternatives to Defacto

Fagura

🇷🇴 Romania

Fagura is a B2B wholesale marketplace that lets retailers and resellers source products directly from manufacturers across Europe. Rather than hunting through scattered suppliers or dealing with traditional wholesale distribution, users navigate a single platform to compare prices, find new suppliers, and place orders. The model cuts out the middleman, giving small retailers the margins they need to compete on price while manufacturers reach customers they'd otherwise struggle to find. What makes Fagura stand out in the broader fintech landscape is its embedded finance layer—the company operates a working capital financing facility that lets buyers pay for inventory purchases over time, turning what would otherwise be a cash-flow bottleneck into a growth lever. This isn't fintech as a standalone product; it's fintech woven into the nuts and bolts of how small business inventory gets funded. Fagura has built something rare: a marketplace where financial services don't just sit on top, they're baked into the commercial mechanics. For SMEs across Europe struggling to finance seasonal stock or scale quickly, Fagura represents a different way to structure working capital—accessible, automatic, and tied directly to real purchasing behavior.

Founded 2019

Krea

🇸🇪 Sweden

Krea helps Swedish businesses compare and access financing offers.

Payhawk

🇧🇬 Bulgaria

Most companies still manage corporate spending the way they did a decade ago—expense reports, manual reconciliation, scattered receipts. Payhawk has built something radically simpler: a unified spending platform that gives finance teams complete visibility into every company transaction, from the moment it's authorized to the moment it's reconciled. The platform combines physical and virtual cards, automated expense management, and real-time spend controls in a single dashboard. What sets Payhawk apart in the crowded corporate finance space is its refusal to compromise on user experience. Employees aren't fighting clunky interfaces or wrestling with legacy systems. Instead, they get an intuitive mobile app that feels like personal fintech, while finance teams gain the analytical firepower to actually manage policy, catch fraud, and optimize spending patterns. The company treats visibility not as a nice-to-have but as the foundation of control. In Europe's SME and mid-market space, where most alternatives still rely on outdated card programs or disconnected software suites, Payhawk's integration of issuance, spend management, and analytics represents a meaningful shift. The company has quietly built something that enterprises have wanted for years: a spending platform that doesn't require compromise between employee experience and financial governance. For finance leaders tired of spreadsheets and reactive reporting, it's become the natural choice.

Founded 2019

Younited

🇫🇷 France

Younited provides instant credit and embedded lending across Europe.

Founded 2009

Belvo

🇪🇸 Spain

Belvo is a fintech infrastructure company that lets developers tap into Latin American banking data without building a single integration. The platform connects to thousands of banks and financial institutions across Mexico, Brazil, Colombia, and Peru, unlocking account balances, transaction histories, and identity information through a single API. Rather than forcing developers to chase down fragmented banking systems, Belvo standardizes chaotic regional financial infrastructure into clean, predictable data flows. Its core insight is simple: Latin American fintech is drowning in bank connectivity work when it should be building products. Belvo solves that. The platform serves fintechs, neobanks, and traditional financial institutions looking to modernize lending decisions, open banking integrations, and embedded finance experiences. Think of it as the connective tissue between fractured regional banking systems and the apps that need to run on top of them. By abstracting away the complexity of working with hundreds of different bank APIs and connection methods, Belvo has become the standard for financial data aggregation in a region where banking infrastructure is anything but standardized. It's the kind of boring-but-essential infrastructure that powers smarter lending, faster onboarding, and new financial products across Latin America.

Founded 2019

OneFor

🇬🇧 United Kingdom

OneFor is a European fintech platform that reimagines how SMEs access and manage working capital. Rather than treating finance as a transactional afterthought, OneFor embeds cash flow tools, invoice financing, and dynamic credit solutions directly into the workflows where small business owners actually work. The platform pulls together accounts data, payment history, and real-time transaction flows to offer instant access to capital without the friction of traditional bank applications. What sets OneFor apart is its positioning as a cash flow operating system rather than just another lending product. It serves companies that traditional banks have largely abandoned—the messy middle of European small business—by automating the visibility and accessibility of working capital. While legacy banks still demand spreadsheets and weeks of underwriting, OneFor delivers decisions in hours using behavioral data and API connections to accounting software. The company operates across Western Europe with particular traction in the UK and Nordics, building a loyal following among founders who've grown tired of juggling multiple finance tools. Its integration-first approach means OneFor sits comfortably alongside existing business software stacks, making it feel less like switching banks and more like upgrading your CFO's toolkit. In a crowded SME finance space, OneFor's bet is that speed, transparency, and embedded simplicity will ultimately win over traditional lending relationships.

Founded 2020

Wayflyer

🇮🇪 Ireland

Wayflyer is an Irish fintech that solves a peculiar problem in e-commerce: founders who sell online often can't access the capital they need because traditional banks don't understand their business model. The company uses real-time sales data from platforms like Shopify and Amazon to underwrite credit decisions in minutes rather than months, offering flexible funding with repayment terms tied directly to daily revenue. What makes Wayflyer different is its willingness to lend to merchants that legacy finance overlooks—lower-revenue sellers, newer businesses, international operators. While traditional lenders fixate on collateral and personal credit scores, Wayflyer looks at transaction flows, growth trajectory, and actual business performance. The underwriting is algorithmic, the approval is fast, and the cost is transparent. You don't need perfect credit or three years of accounts. You need sales data. In the crowded world of e-commerce financing, most players focus either on micro-loans or venture-scale rounds. Wayflyer operates in the messy middle—typically funding between €5,000 and €500,000 for merchants generating €30,000+ monthly revenue. It competes with Shopify Capital in North America but has built particular strength across Europe, where merchant fragmentation is higher and credit access more constrained. The company represents a broader shift in fintech: away from point solutions toward platforms that integrate data, credit decisioning, and cash flow management. Wayflyer isn't just lending; it's becoming infrastructure for the digital commerce economy, particularly for the thousands of small sellers who power e-commerce but remain invisible to traditional finance.

Founded 2017

October

🇫🇷 France

Lending to European SMEs across multiple national markets is genuinely difficult — different regulatory regimes, different credit bureau infrastructures, different cultural attitudes toward debt that vary significantly between France, Germany, Italy, Spain, and the Netherlands. October was founded in Paris in 2014 (originally as Lendix) to build a Pan-European SME lending platform that could navigate that complexity, providing credit to small and medium-sized businesses across multiple European markets through a single platform. Its model combines retail and institutional capital, lending to creditworthy SMEs with proprietary underwriting that adapts to the specific data and regulatory environments of each market. October has built operations in France, Spain, Italy, the Netherlands, and Germany, becoming one of the few genuinely Pan-European SME lenders rather than a single-market platform with international ambitions. Its founder Olivier Goy is one of the more recognisable figures in French fintech, and the company's evolution — from retail P2P origins to institutional and government partnership funding — mirrors the broader maturation of European alternative SME lending. In a European market where SME credit infrastructure remains fragmented along national lines, October represents one of the more successful attempts to operate genuinely across borders.

Founded 2014

Narvi

🇫🇮 Finland

Narvi is a European fintech that simplifies embedded lending for e-commerce and marketplace platforms. Rather than forcing merchants to build lending infrastructure from scratch, Narvi handles the entire loan lifecycle—from origination through servicing—as a white-label API that integrates directly into checkout flows. The company targets online retailers and marketplace operators who want to offer buy-now-pay-later and installment credit without the operational overhead of underwriting, collections, or compliance. Narvi handles credit decisions using proprietary scoring models and manages all regulatory requirements, while merchants simply embed a widget and capture incremental revenue. In a market crowded with point-solution BNPL providers, Narvi positions itself as a full-stack lending partner rather than a payment mode. The company serves merchants across Europe and has built integrations with major e-commerce platforms, making it simpler for smaller retailers to compete with well-funded rivals on financing offerings. Narvi represents a growing class of embedded finance infrastructure plays—companies enabling non-financial businesses to offer financial products without becoming financial institutions themselves. Its role is to abstract complexity and regulatory burden, letting merchants focus on customer experience and growth.

Founded 2020

Bid Finance

🇵🇱 Poland

Bid Finance is a European platform that streamlines how small and mid-sized businesses access working capital finance. Rather than the traditional dance of chasing multiple lenders and dealing with weeks of paperwork, the platform lets SMEs connect with a curated network of funding providers—banks, alternative lenders, and institutional investors—through a single application. The process is built around speed and transparency: once a business posts its financing need, multiple lenders can compete for the deal, which typically means better terms and faster decisions. What sets Bid Finance apart is its marketplace model. Instead of being another loan originator or broker that simply refers you somewhere else, it facilitates genuine competition between funders. SMEs see real-time offers and can compare pricing and terms side by side. It's the B2B equivalent of price transparency in consumer finance, but applied to the murky world of business lending where information asymmetry has long been the norm. The platform operates across multiple European markets, positioning itself as a pan-European solution for working capital, invoice financing, and asset-based lending. It targets businesses that don't fit neatly into the big bank's playbooks—growing firms that need flexible, responsive funding without the bureaucracy. For lenders, it reduces sourcing costs and lets them plug into deal flow they'd otherwise struggle to access. Bid Finance represents a broader shift in how European SMEs access capital: moving away from relationship banking and towards digital-first, competitive marketplaces where multiple parties bid on deals in near real-time.

Founded 2015

Raize

🇵🇹 Portugal

Raize operates an online lending and investment platform for Portuguese SMEs.

Founded 2014

Swile

🇫🇷 France

Swile tackles the unglamorous but essential problem of employee benefits administration—turning what's typically a bureaucratic nightmare into something that actually works for modern companies. The Paris-based platform bundles meal vouchers, transportation allowances, childcare support, and wellness benefits into a single card and app that employees actually want to use. Instead of juggling multiple vendor relationships and paper trails, HR teams get one interface to manage everything. Employees scan a card or phone at participating restaurants, shops, and gyms, earning tax-advantaged benefits while employers simplify their compliance burden. It's the kind of boring-but-essential infrastructure that scales across Europe—Swile operates in France, Spain, Italy, and beyond. What sets Swile apart in the crowded benefits space is its focus on the entire employee lifecycle rather than just one vertical. While competitors obsess over meal vouchers or mobility, Swile positions itself as a comprehensive benefits platform. The company raised significant Series B funding and expanded aggressively across continental Europe, proving that there's real appetite for consolidation here. Swile represents a broader shift in how European companies think about compensation: less about salary alone, more about total employee experience. By digitizing what was once entirely analog, Swile has become an essential piece of HR infrastructure for mid-market and enterprise employers across the region.

Founded 2016